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Housebuilding Boom Drives Staircase Providers’ Expansion

A Staffordshire-based balustrades firm has announced its expansion into the residential sector amidst an ongoing housebuilding boom.

Before the coronavirus became the only topic on the minds of many, the UK was undergoing a major housebuilding boom, with The Guardian reporting a 30-year high in practice.

Seeking to capitalise on the trend, the previously commercial-only firm SMART Balustrades expanded its services after increased demand from both private homeowners and commercial house-builders.

The Staffordshire-based firm provides a range of bespoke glass and stainless-steel balustrades as well as glass Juliet balconies for various commercial sectors including hotels, offices and more.

(Left to Right) David Unitt, Nigel Higgins, Jonathan Hough, David Hough

Commenting on the area of business expansion, David Hough, Managing Director of SMART Balustrades, said: “Our reputation and the demand for our specialist services has enabled our continued growth. Having previously delivered a limited amount of works in the residential sector, we are pleased to officially launch our residential arm. This enables us to offer a more bespoke service which is fit for purpose, and we hope to work with busy house builders and private homeowners.

“There has been a significant increase in the number of planning applications submitted in recent years, particularly for home improvements, so offering our services to this sector is a natural step for us.

“We look forward to working with residential clients who can put their trust in our 100 years of combined team experience, designing, manufacturing, and installing high quality and compliant handrail and balustrade systems.”

To support its continued growth, SMART Balustrades are investing heavily into their production team, and have recently appointed new Production Manager, Tom Dopierala at their Burntwood HQ.

SMART Balustrades will seek to continue the expansion of the production team over the next 12 months, bringing more jobs to the area.

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